Visitor Economy Business Training and Mentoring

Location: High St, Penrith, NSW 2750, Australia

Buyer: Penrith City Council

Opened: Feb 24, 2026

Closing: Mar 18, 2026

Business & Administrative ServicesManagement Advisory ServicesMarketing & CommunicationsTravel & Tourism
### 🏨 Project Overview Penrith City Council is seeking a qualified provider to deliver the **Visitor Economy Business Training and Mentoring** program. This initiative is designed to strengthen the local tourism sector by equipping operators with the tools to enhance the visitor journey and develop market-ready products. The project is valued between $25,000 and $50,000. ### 🛠️ Scope of Work The program consists of two primary phases: * **Phase 1: Practical Workshops:** Development and delivery of workshops utilizing **Destination NSW** resources to improve the visitor experience. * **Phase 2: Intensive Mentoring:** One-on-one business support to create new, bookable tourism experiences tailored to specific visitor personas. ### 📋 Key Requirements Bidders must demonstrate a deep understanding of the **Penrith visitor economy** and provide a methodology for mentee recruitment and management. Submissions must include: * Detailed team credentials and case studies of similar tourism programs. * A comprehensive budget including travel (noting that Council provides venues and catering). * A clear alignment with Destination NSW strategic goals. ### 🎯 Desired Outcomes The ultimate goal is to increase visitor length of stay, improve the quality of local tourism offerings, and solidify Penrith’s reputation as a premier destination in New South Wales. Key deliverables include successful workshop completion and the launch of new bookable experiences.