Visitor Economy Business Training and Mentoring
Location: High St, Penrith, NSW 2750, Australia
Buyer: Penrith City Council
Opened: Feb 24, 2026
Closing: Mar 18, 2026
Business & Administrative ServicesManagement Advisory ServicesMarketing & CommunicationsTravel & Tourism
### 🏨 Project Overview
Penrith City Council is seeking a qualified provider to deliver the **Visitor Economy Business Training and Mentoring** program. This initiative is designed to strengthen the local tourism sector by equipping operators with the tools to enhance the visitor journey and develop market-ready products. The project is valued between $25,000 and $50,000.
### 🛠️ Scope of Work
The program consists of two primary phases:
* **Phase 1: Practical Workshops:** Development and delivery of workshops utilizing **Destination NSW** resources to improve the visitor experience.
* **Phase 2: Intensive Mentoring:** One-on-one business support to create new, bookable tourism experiences tailored to specific visitor personas.
### 📋 Key Requirements
Bidders must demonstrate a deep understanding of the **Penrith visitor economy** and provide a methodology for mentee recruitment and management. Submissions must include:
* Detailed team credentials and case studies of similar tourism programs.
* A comprehensive budget including travel (noting that Council provides venues and catering).
* A clear alignment with Destination NSW strategic goals.
### 🎯 Desired Outcomes
The ultimate goal is to increase visitor length of stay, improve the quality of local tourism offerings, and solidify Penrith’s reputation as a premier destination in New South Wales. Key deliverables include successful workshop completion and the launch of new bookable experiences.