Real Festival 2026_Surveys and Market Research

### 🎯 Tender Overview Penrith City Council is inviting proposals from experienced event research companies to conduct comprehensive market research for the **Real Festival 2026**. The successful bidder will be responsible for developing and delivering an event questionnaire, collecting on-site data, and providing a final analytical report. ### 📋 Scope of Work * **Questionnaire Development:** Design and implement surveys to capture key visitor data. * **On-site Delivery:** Provide necessary staffing and technology (e.g., iPads) to facilitate data collection during the festival. * **Data Analysis:** Perform a full analysis of survey results and integrate findings with social media data post-event. * **Reporting:** Deliver a comprehensive report summarizing key insights and festival performance metrics. ### 🏢 About the Buyer Penrith City Council is a major Local Government Authority in New South Wales, located near the Blue Mountains. They manage large-scale community events and require professional research partners to evaluate event success and visitor engagement. ### 🔑 Key Requirements * Proven experience in event-based market research. * Ability to provide on-site staff and data collection hardware. * Methodological approach to survey design and data extrapolation. ### 🔍 Search Keywords Market Research, Event Surveys, Data Collection, Penrith City Council, Real Festival 2026, Marketing Services, Visitor Analytics, Government Tender, NSW Procurement.