2026-S05 Development of Brand Framework & Guidelines

🏢 Project Overview Forbes Shire Council is inviting proposals from qualified agencies and consultants for the Development of a Brand Framework & Guidelines. This initiative is part of an organization-wide brand strategy aimed at refining the Council's master brand, sub-brands, programs, and communication channels to better serve the community, visitors, and stakeholders. 🎯 Scope of Work The successful bidder will be responsible for: Strategic Brand Architecture: Developing a cohesive framework for the Council's identity. Governance & Guidelines: Establishing clear rules for brand application across internal and external touchpoints. Creative Development: Delivering select creative assets and practical templates to ensure consistency. Stakeholder Engagement: Conducting a moderate level of consultation, including workshops with staff, executive leadership, and councillors. 💰 Budget & Timeline Indicative Budget: $10,000 – $30,000. Project Duration: The Council has allowed a 6-month window for the completion of the project to accommodate agency workflows. 📍 Location & Eligibility Location: Forbes, New South Wales (Central West region). Eligibility: Open to all qualified agencies and consultants across Australia. 🔍 Keywords #ForbesShireCouncil #Branding #BrandStrategy #GovernmentTender #MarketingServices #BrandGuidelines #StrategicPlanning #NSWLocalGovernment