Existing advertising billboards
Location: NSW
Buyer: Transport for NSW
Opened: Apr 20, 2026
Closing: May 29, 2026
Marketing and advertising - AdvertisingRequest for proposal (RFP)
### 📢 Tender Overview: Out-of-Home (OOH) Advertising Assets
Transport for NSW (TfNSW) is seeking proposals from experienced suppliers to manage, operate, and maintain a portfolio of **62 static and 34 digital roadside advertising billboards** across metropolitan and regional New South Wales. This Request for Proposal (RFP) represents a significant opportunity for OOH advertising specialists to partner with the state government.
### 🎯 Project Scope & Objectives
Successful bidders will be responsible for:
* **Asset Management:** Operating and maintaining existing static and digital assets.
* **Digital Transformation:** Upgrading static assets to digital formats, including securing necessary Development Application (DA) consents.
* **Revenue Generation:** Delivering a strong commercial revenue stream that meets and exceeds annual growth targets.
* **Strategic Innovation:** Positioning assets as premium market offerings and proposing new advertising strategies.
* **Compliance:** Adhering to strict safety, planning, and advertising content standards.
### 📋 Key Requirements
* **Contract Terms:** Varying terms based on asset type (3 to 7 years, plus options).
* **Social Procurement:** Compliance with Aboriginal Procurement, Shorter Payment Terms, and SME policies is mandatory.
* **Registration:** Interested parties must register via the **Transport for NSW Ariba Portal** by emailing `TSS.Bidder@transport.nsw.gov.au` with specific company and contact details.
### 📅 Important Dates
* **Open Date:** 20-Apr-2026
* **Close Date:** 29-May-2026, 3:00 PM
* **Decision Date:** 15-Nov-2026
**Keywords:** #OOH #Advertising #BillboardManagement #TransportNSW #GovernmentTender #DigitalSignage #Infrastructure #NSWProcurement